People FirstAchieving Balance In An Unbalanced World

People FirstAchieving Balance In An Unbalanced World

People First … A strong message for every business leader: the most important asset on your balance sheet is your people. Get your people right and everything else will come right.

Susan Ford Collins & Richard Israel, Authors of The Joy of Success and Success Has Gears


People First is a simple yet very powerful book. A must read for CEOs, executives at all levels, their employees, parents, and kids. This is a great primer for high school students and college students. Read it now and apply this simple brilliance. Thank you Jack! Well done!

Jeffrey Meshel, Author of One Phone Call Away: Secrets of a Master Networker, Chairman of Mercury Capital Corporation, Chairman and Founder of The Strategic Forum


I loved People First - The story is so entertaining and inspiring. The action steps are so simple and easy to apply, yet deeply profound and transformative - in a personal and business context. Plus, the results are absolutely extraordinary. Get a copy for yourself and everyone you care about.

Bob Scheinfeld, Best-selling author of The Invisible Path to Success and The 11th Element


People First

The Cure for "Business as Usual"

PEOPLE FIRST - ACHIEVING BALANCE IN AN UNBALANCED WORLD gives massive illumination for every person who truly wants to make a difference in people's lives. It is a transformational 5-step philosophy told in a story format that will equip you with little known secrets for achieving balance in an unbalanced world.

Start today to use these amazing, simple steps to build your life, motivate your work associates, and uplift all your family. You really can achieve a life/work balance; find out how in this quick-read story with profound possibilities.

People First will unveil the answers to these crucial questions in an easy-to-learn, self-help system that will enable you to move beyond success to greatness.

  • Do you know how to bring out the best in every human being?
  • Do you know how to capture peoples' hearts so they will follow your leadership?
  • Do you know the five most important words every person longs to hear?
  • Do you know what throws the kill switch in every person and how to avoid it?
  • Have you discovered what is more important, less important, and not important at all in your life?

Start today to use these amazing simple steps to build your life, your work associates, and all your family. You really can achieve a life / work balance – a quick-read story with profound possibilities.



Jack Lannom is the author of:

  • Untapped Potential: Turning Ordinary People into Extraordinary Performers
  • Quantum Mind/Memory Genius® Learning Series
  • Memory Genius Learning Series
  • You are a Genius Children's Learning Software
  • Remembering Names and Faces and People First Leadership Certification programs

Jack is an international presenter and educator. His PBS television program, Lannom's Memory Methods, has taught millions of people "How to Learn." Mr. Lannom's mind-expanding methods have been celebrated in Fortune 500 companies and his leadership programs have taken Leadership Development to an entirely new plateau.

As a Master of the Martial Arts, holding black belts in six styles of Kung Fu, and holding the record for breaking over 3000 pounds of ice with a single strike, Jack blends his mental and physical energy into a winning combination to teach individuals and businesses. Jack's philosophy is "Celebrate the human spirit!"



25 Powerful Benefits of Applying the People First Book

1. Discover how a profits first / people last culture does not create high profits, high morale, and long-term viability.
2. Get your PhD in people skills.
3. Learn a 5-step relationship strategy to bring out the best in everyone.
4. Give your employees the relationship tools to build stronger marriages.
5. Virtually eliminate turnover by creating a culture of high challenge and high discovery.
6. Turn all of your leaders into exemplary models of world-class leadership.
7. Learn the best business success strategies to attract and retain the best people.
8. Learn how to balance your professional life and family life.
9. Create a passionate, purpose-driven, high-performing workplace.
10. Turn difficult people into Purpose Partners.
11. Develop a “Playing to Win” vs. a “Playing not to Lose” mindset.
12. Create Champions of Change by giving people permission to succeed and permission to fail.
13. Discover simple methods to create loyal customers and loyal employees.
14. Become a company where everyone says, “We all work very hard, but we have fun at work and we are appreciated for who we are and what we do.”
15. Increase trust and decrease tension between management, employees, customers, and all stakeholders.
16. Learn how to practice truth in all things, wisdom in all things, and excellence in all things.
17. Create a culture that constantly celebrates the human spirit.
18. Virtually eliminate blame and shame; create accountability and responsibility.
19. Learn that real power is the power that makes everyone powerful. You will discover how to make everyone more powerful within your sphere of influence and how to give power away vs. holding on to power.
20. Learn how to practice the art of honoring the human spirit and watch the immediate impact on the performance in the workplace.
21. Develop an environment of openness, transparency, and vulnerability so that people will trust your leadership.
22. Learn the empowering language of the human spirit and create a team that willingly goes the extra mile.
23. Develop an environment that shouts to everyone: “I am proud of you!” “I believe in you!” “I need you!” “Thank you!” “Yes!”
24. Eliminate the ego, mood, power, and crisis-driven leadership model.
25. Create a business that has happy employees, happy customers, and high profits, and that everyone is proud to be associated with your world-class company.


Check out some additional testimonials..

Share YOUR Testimonial!

People First is an outstanding contribution to the literature in the leadership field! The book is “content filled” and “reader friendly”! I am a Professor in Marketing at the University of Illinois at Chicago. I have reviewed many books on leadership. People First presents a compelling statement focused on empowering people through systematic building of interpersonal relationships. At the University of Illinois at Chicago, I am teaching the People First principles to my students. I teach the concepts of “The Pyramid of People Power,” “MMFI–Make Me Feel Important,” “Create a Culture of Recognition and Celebration” ... and many others. The People First text clearly presents specific “hands-on” techniques that can build a powerful leadership style for the reader. As a consultant and professional educator in the network marketing industry, I am strongly endorsing People First as “required reading” in relationship building to my company clients and network marketing distributor audiences worldwide. I look forward to reading the other books in the People First series and sharing the philosophy. You have written a winner, Jack. Congratulations!

Charles W. King, Professor of Marketing, University of Illinois at Chicago Co-Founder, Faculty Administrator and Seminar Leader of the UIC Certificate Seminar in Network Marketing Researcher, Educator, Author and Consultant in Network Marketing


As a “Company that Cares,” Republic Services understands that value of our people and the critical role that they play in our success. Both individually and collectively, we want people to believe in themselves and to become more passionate about everything they do. This book provides a simple yet powerful message regarding the importance of caring for yourself, your family, your co-workers and your customers. People First is a road map to follow if you care and want to create a great place to work. I highly recommend People First.

James E. O’Connor, Chairman & CEO Republic Services, Inc. Rated as one of America’s Top 100 CEOs


 I wholeheartedly endorse your philosophy of honoring, valuing, and celebrating the human spirit as the new economics of the 21st century … People First is a clarion call to bring the world back to what truly makes every nation wealthy, which is building lives and passing on an enduring legacy of truth in all things, wisdom in all things, and excellence in all things. Jack, until we get your People First message, we are doomed to living impoverished lives, both morally and financially. 

Olaf Leonard Halvorssen, Knight Commander – Norway Founder, Director and President of Authentix International


 Who are those men and women who had a profound impact on your life? Who helped shape you? Who marked you? I’ve asked myself those questions, and Jack Lannom is on my short list. 

Mark Miller, Vice President of Training for Chick-fil-A


I have just finished reading your book People First; it was a great pleasure. I have read several thousand self-help books in the last 30 years, and I am not easily impressed. However, your book did impress me, and here are the reasons:

  1. It was well written and had a very nice story with a happy ending. (I had tears in my eyes at the end.)
  2. It was easy reading.
  3. It WILL help a lot of people, not only in their jobs but also at home in the family.
  4. The People First philosophy will catch on like wildfire. (It will be like Dale Carnegie’s How to Win Friends.)
  5. The book will be bought by management and given to employees ... oops ... purpose partners.
  6. Trainers all over the world WILL “steal” and start using "the Pyramid of People Power" by Jack Lannom in their trainings, like “Maslow's pyramid.” (In fact, Jack, I have already used your pyramid in Norwegian in some of my seminars. I received it some time back in an e-mail newsletter from someone in the USA, and I did not know that you were the one who created it).

Jack, your book will be a fantastic success, I am sure about it and I am proud to know you, and even better, work with you in coming years.

Rino Solberg, Chairman/Editor-in-Chief, Success Magazine in Uganda


Jack Lannom’s People First is the first business management and leadership book I’ve read in years that gets it so very right. In thirty years of business management and technology consulting to the Fortune 500 and too many successful startups, I’ve been very fortunate to work with the best and the brightest in many fields and through many iterations of the “next big thing.” From the tremendous influence of the late Peter Drucker to the popularity of Tom Peters, management has tried everything from activity based costing to total quality management in an effort to succeed. None of these matter if the people aren’t truly the first interest of their leaders, rather than merely an obligatory motivational activity. If people don’t know and feel that the success of the business and all of their family and co-workers (their Purpose Partners) is their success. We must all give up the false dichotomy of success verses failure, and believe in each other, personally and purposefully. Had Jack Lannom’s book been available back when I was teaching business management and computer science in college, People First would have been an ideal text. Almost all the business and technology failures we’ve seen over the last thirty years have been due to people problems – the technical problems are easily solved, but without solving the people problems, those solutions are never successful. Jack Lannom teaches the lessons gently and well, drawing on ancient and proven wisdom. Having worked hard to foster the adoption of business process management and thereby enable the importance of individuals to shine, I’m convinced that the philosophy taught in People First is needed to provide the moral compass and motivation for these next generation technologies and business strategies. The potential of combining the People First approach to life with these management enablers is very exciting! I hope all my clients will read his book and take his message on board, deeply and personally. All of us have only this wonderful world and the joy of each other to gain.

David McGoveran, Principal and Founder, Alternative Technologies


In Jack Lannom's People First book, leaders discover how to empower people rather than wielding power over them. People First provides simple action steps toward building strong interpersonal relationships. A must read book for anyone who has to deal with people!

Dr. Tony Alessandra, Author, The Platinum Rule and Charisma


I really enjoyed "People First!" Not only did it enlighten my spirit, it moved me and reminded me of what's really important. As a result the five habits of communication pyramid are on my desk and it will stay there until I'm habituated. It's simple, but not always easy, and you have provided a great reminder. I have no doubt it will become a classic in the realm of Who Moved My Cheese, Leadership and Self-Deception, and The Greatest Salesman In the World.

Stewart Levine, Author, Getting to Resolution and The Book of Agreement


People First gives your heart and mind a path to make change easier and leadership natural. Jack Lannom artfully combined his unique expertise as business consultant, martial arts master, accelerated learning facilitator, and spiritual teacher into an engaging story that can benefit literally anyone who works with people.

Paul R. Scheele, co-founder of Learning Strategies Corporation and Author of PhotoReading, Natural Brilliance,


People First is a powerful and inspiring book with specific instructions on how to improve your life. The story behind the book makes it impossible for the reader to forget how simple genuine attempts to place people before the task, changes the quality of all relationships.

Barbara McRae, MCC, bestselling author of Coach Your Teen to Success


In his powerful and engaging book People First, Jack Lannom reminds leaders that their most important role is to empower the people around them. In addition to being the right thing to do, it also makes sense. An empowered team will create success for the leader, but for this to happen the leader must put his or her team first. The strategies in People First will help you to be an outstanding leader who creates outstanding results.

Tom McCarthy, author of the highly acclaimed book FIRE-UP Your Presentations and FIRE-UP Your Results as well as several CD learning programs including the best-selling Paraliminals Peak Performance and Talking to Win


People First offers real tools to change the way you think about and the way that you interact with those that you are in relationship every day; work relationships and personal relationships. It is great reading that illustrates just how effective these changes can be in creating a more prosperous and fulfilling life. Jack Lannom, you have done a wonderful job in painting a picture of balance, abundance and happiness that can truly be achieved. This book is a must read for everyone.

Kandee G, internationally recognized speaker, life coach, radio host - Author of Now Boarding: Next Stop-Your Remarkable Life.

Start today to use these amazing simple steps to build your life, your work associates, and all your family. You really can achieve a life / work balance – a quick-read story with profound possibilities.


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